Heart Centered Copywriting:
Class Eight: Elements, Reminders, A Sufi Blessing

What a journey it’s been! I know there have been some really challenging moments, and I also know there have been some triumphs and successes! 

This final class is for whole page reviews, a little bit about promotional launches (which is a whole course in itself), and a Sufi blessing

What you’re doing this class.

  1. Watch the Copywriting Concept videos, about 14 minutes.
  2. Reading the PDF on Elements, Reminders and A Sufi Blessing.
  3. Listen to at least one of the Remembrances, about 15 minutes.
  4. Celebrate all you’ve done!
  5. Fill out the course feedback form and send it in in the next week.

Copywriting Concepts

This teaching video will help you to understand the bigger picture of copywriting, so you aren’t just painting by number.

We covered a lot! Here I want to succinctly remind you of eight key teachings from this course.

There’s a LOT to say about promotional launches, I teach an entire course on the topic, but I wanted to give you some insights to make it easier.

I know not everyone does blessings, but whether you believe in blessings or not, I hope you’ll receive this as support for your heart from me to you.

Learning the Elements of Copywriting

After learning the concepts, then we learn the practical how-to for the elements of your sales page.

There’s only one element this week. In future weeks there will be as many as three, but some of them are extremely short or simple. I want this to be very doable for you.

This PDF workbook highlights eight key learnings, gives you the elements in order, and provides a Sufi blessing.

Click here or on the image to download it.

Guided Remembrances

Once you are through the Class 1 videos, and have read the PDF(s) for the Copywriting element(s) for this week, listen to at least one of these Remembrances. Each one is around 15 minutes, so don’t feel compelled to listen to all of them before continuing on in the class.

Just choose the one you are most drawn to, and allow your heart be moved by what you experience.

Turn in your assignment. (15-30+ minutes)

Deadline: Noon eastern, on the Monday before the next live class.

Fill out the form below to both help you integrate what you’ve learned, to help me know how you and others in the course are doing, and if you have questions, this is how to submit them. You will receive your own copy of your answers by email.

How much time it takes you is very personal. Some just pour right out onto the page. Others take their time with it.

If you get the assignment form in by the deadline, I will pull as many questions as I can to answer in a written Q&A that you should have before the next live class.

A few things to know about the questions.

  1. I can’t promise to answer every question asked. I often get to many, if not most. 
  2. I pull the questions from the area of the form where it says to ask questions, and put them in a separate document. I won’t have the rest of your answers in front of me, so please include anything you need me to know in order to answer the question.
  3. Similarly, I won’t have your name or any identifying information attached to your question, so I won’t know who you are when I answer.

I read the assignments, I pull the questions and drop them in a document, and then, later, I go through and answer the questions I’ve pulled, as many as I can get to.

Copywriting Class 8 Assignment

Name(Required)
11. Do I have your permission to use what you've written as a testimonial or as an example in a future case study?(Required)

We ask this question every form, and we use it both to receive feedback about what we might improve, and also to receive permission to use positive quotes as testimonials in future promotions of the course.
Are you potentially interested in a personal session with Mark to hone your sales page, and help plan your promotional campaign? (If you say "Yes" or "Maybe" Mark will follow up with you personally.